Meltwater becomes title companion of Champions Chess Tour and appoints Magnus Carlsen as World-wide Brand Ambassador
OSLO, Norway, Jan. 03, 2021 (Globe NEWSWIRE) — Meltwater, a main worldwide service provider of media intelligence and social analytics options, will be the title associate for Engage in Magnus Group’s Champions Chess Tour. With this settlement, Meltwater also results in being a husband or wife for Magnus Carlsen, four-time Planet Chess Winner.
This Xmas, the very first significant tournament of the Champions Chess Tour has captivated hundreds of thousands of viewers across the planet. The tournament airs on Eurosport globally, on NRK in Norway and draws significant viewership across several on the net streaming platforms these types of as YouTube and Twitch. With the new settlement involving Meltwater and Enjoy Magnus, the tour will be named Meltwater Champions Chess Tour.
Meltwater provides a extensive vary of items that keep track of media coverage and social media action for companies and businesses.
Jørn Lyseggen, Govt Chairman and Founder of Meltwater, explained: “At Meltwater we think in empowering companies with objective insights to make a lot more knowledgeable choices, like how the world’s best chess players put together for their tournaments. The Champions Chess Tour is the best automobile for us to even more spread our mission of enabling far more companies to make their subsequent go with self confidence. In a chess sport, each players essentially have the very same details. It is how a single reads and analyzes the information and facts from the opponent that decides the outcome.”
Chess is an inspiration
“The social obligation features of Play Magnus’ mission encourage us at Meltwater, as it advocates the constructive added benefits of chess for young children and grown ups alike, as nicely as its accessibility. As opposed to most sporting activities that involve expensive equipment, all you require is a chess board and pieces to get started – and you can do it everywhere,” Lyseggen additional.
“I am thrilled that Meltwater is partnering with the Champions Chess Tour. Meltwater’s DNA is carefully linked with the video game of chess as a result of their operate in analytics and technique. I look ahead to performing with Meltwater on the Tour and getting their brand ambassador,” Magnus Carlsen mentioned.
According to CEO of Enjoy Magnus Group, Andreas Thome, Meltwater’s products and services have positively impacted the Tour.
“We have utilised Meltwater’s merchandise for a long time. Social media and standard media intelligence are significant to all organizers of sporting activities functions to get the necessary insights. We now use Meltwater’s providers both of those for assessing our internal tactic and for reporting media effects to our partners. Meltwater is an superb brand and associate to be part of our mission of escalating the popularity of chess and the Champions Chess Tour,” Thome stated.
Meltwater was started in Oslo, Norway, in 2001 and is headquartered in San Francisco, California, with 50 offices throughout six continents. The organization has 1,700 staff members, 28,000 corporate clients and was mentioned on Euronext Progress Oslo in December 2020.
“Assuming the risk of journey, we plan to manage the last of the Meltwater Champions Chess Tour in San Francisco in September,” Jørn Lyseggen mentioned.
Press get in touch with:
Geir Arne Drangeid, IR and Communications, Meltwater
+ 47 913 10 458
[email protected]
About the 2021 Champions Chess Tour
The 2021 Champions Chess Tour will, for the very first time in record, determine the world’s very best chess player about a comprehensive aggressive period of on the internet chess. Beginning in November 2020, the Champions Chess Tour will function monthly tournaments culminating in a final event in September 2021. The finest chess gamers in the entire world will compete in a complete of ten tournaments of rapid chess. All video games will just take put on the net on www.chess24.com with players competing for a full prize pool of USD 1.5 million.
About Meltwater
Meltwater is a major world-wide company of social and media intelligence. By inspecting tens of millions of posts just about every day from social media platforms, blogs and information sites, Meltwater allows corporations make superior, far more informed decisions primarily based on perception from the outdoors. Meltwater was established in Oslo, Norway, in 2001 and is headquartered in San Francisco, California, with 50 offices throughout 6 continents. The enterprise has 1,700 staff and 28,000 company shoppers, like marketplace leaders in quite a few sectors.
For far more data take a look at meltwater.com
